Through an ecommerce website, you allow the general masses to connect with your company at a very personal level. Whatever products or services you have you offer can be presented directly to the consumer without any middle men.
To make your online store successful, you undoubtedly need a powerful Ecommerce site design, provide with pictures, details, and USP’s of the product. Essentially, you need to market your product in a way that will get the attention of the consumer and compel him to go ahead and make the purchase.
If you accept coupons, there should be a bar where the code could be entered before the user proceeds with the payment.
For online stores, the most sought after icons are:
- ‘Add to cart’
- ‘Payment options’
- ‘Proceed with payment’
- ‘Check out’
It is up to you to ensure that these are easily accessible and placed at a convenient spot.