In his recently published video, the head of the web spam team at Google, Matt Cutts has just cleared his views on, “how to handle embedded widgets”?
He said that most of the users don’t have any idea about what else along with the functionality of the widgets they are embedding on their websites. In many cases, the embedded code in the widgets misleads the user.
Matt Cutts recommends widget developers to add a “No follow” tag in the code within the widget.
Adding to his recommendation, he said that this practice is being followed a lot these days, and widgets makers are making the most out of it, whereas the regular website owners are unaware of the fact that unknowingly they are sharing their website’s PR through the installed widgets.