Category: Pay Per Click
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4 Powerful Benefits of Using PPC Advertising
There are a lot of different online methods used to enhance a particular business or a product. Pay per click is one of the extremely powerful options used for advertising purposes. Those who want to increase the sales of a specific product can choose pay per click services. It is used by both small as…
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5 things you should know about PPC
One of the most powerful pain marketing tool is Pay Per Click. Commonly known as PPC, this service is available to all businesses big and small. While some businessmen think that PPC requires investment of huge amount of money, the truth cannot be much farther from it. In reality, PPC is extremely cost-effective and can…
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Why Google ads get better results than Bing? [Infographics]
Undoubtedly, Google dominates the U.S. search volume. Approximately, two third of the search queries are made from Google Search Engine. On the other hand, while Bing is also giving its best to their search, it still is the redheaded stepchild.
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Who says you need one – SEO or PPC?
SEO and PPC have their loyal audience. While there are other enthusiasts that believe in both! But, what works the best has always been a hot topic of debate. We have tried to clear the air in this infographic. How serious are you about SEO & PPC ? Please share your views through comments!
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Three ways to boost your PPC campaign
PPC is perhaps the fastest way to increase your web traffic. But, even the slightest miscalculation in your strategy can lead to nothing but a waste of your funds. Here are three things to keep in mind while implementing a PPC campaign. Improve conversion rate A central idea of any PPC campaign, and a measure…
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Why you should be in love with Bing?
Backed by the solid ethics of Microsoft,Bing is getting bigger and bigger with eachday. Interestingly, this latest search engine is getting 42 million unique visitors and more than 172 searches in a month. How can Bing help your business? Bing boasts of enough traffic, and alike any other search engines, it does also offer people…
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A FEW OF THE GOOGLE’S PAY PER CLICK MARKETING TERMS EXPLAINED
Google AdWords is another amazing product of Google. It actually comprises of a tool used for searching keywords for the purpose of PPC. In this section, we will take a look at some of the common terms associated with Google AdWords. Keywords: It can be a phrase or a word which internet users, use to…
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What unique advantages do pay per click marketing offers?
Pay per click marketing as you likely know, is one of the most conventional ways of increasing traffic to your website. However, you may not be aware of the distinct advantages (discussed below) that this method offers, compared to other methods of making your website more popular: 1. The traffic you get is niche based.…
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Keep track of search query reports while conducting AdWords campaign
Paying attention to search query reports while using AdWords for the pay per click campaigns is the key to successful PPC. Reports will show the keywords that are being used to reach you, and also helps you identify the negative keywords. Query reports basically comprise a list of search terms which trigger the impression of…
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Pay-Per-Click: A smart way to promote business on the internet
Also known by names like ‘Pay-Per-Placement’, ‘Cost-Per-Click’, or ‘Pay-Per-Ranking’, PPC provides you a way to list your business to appear at the top of popular search engines’ search results by advertising on search terms (commonly called keywords) that can describe your business and its products or services in the best possible way. It is a…