Category: Social Media Marketing

Google has come up with a new rich snippet tool for snow conditions searches. Peter Altloft the co-owner of ‘Branded3’ recently made a tweet regarding the same. Mentioning further about his experience while searching for ‘geilo snow report’ on Google, Peter tweeted that the search engine came with a rich snippet that gave detailed information…

Google has once again risen as per the expectations and bagged top spot amongst the list of search engines in the United States (as per the latest survey conducted by comScore). The market share that was reduced to 66.7% in December has again reached to 67% in the month of January. No other search engine…

The recent comments from Bill Gates have heated up the debate as to which is the best search engine of present times, Google or Bing (Microsoft’s own product). Mr. Gates, the non-executive Chairman of Microsoft currently, although has been not working full-time with Microsoft, but is still indorsing the search engine of the company. In…

No one can beat Google search engine when it comes to searching something on the internet. Figures reflect it! If we have a look at the past figures, Google has always been the leader and it’s not different this time as well. Figures from comScore show that Google is by far and large the most…

Until now various software companies like AVG and media company IAC, were having big business from the search toolbars. They were able to make more than $40 million; approximately, in the year of 2011. However, now this money making seems to be in danger as Google is stepping up enforcement of its policies against these…

‘Why don’t you turn off the PageRank feature in Google Toolbar?’ this was the topic of a recent video posted on YouTube by Matt Cutts. Google has always restrained from the importance of Toolbar PageRank. In fact, in 2009, it removed Google Webmaster tools completely from its toolbar. However, it still has the PageRank indicator…

You must have heard a lot going on about ‘Title tags’, and ‘Anchor tags’! What’s the real story? Here’s something that most of the webmaster think it is- Google is being said to give high rankings to some of the websites, for certain very competitive keywords, for which those websites aren’t even working. Let’s understand…

In an announcement made today by the French President Francois Hollande, regarding the settlement with Google, it was clarified that Google will be saved from paying the link tax. However, by agreeing to this settlement, Google will have to create a Digital Publishing Innovation Fund of $60million, to help French media grow and adapt towards…

Looking at the rise in web-spamming and black hat issues, all the major search engines have a quality control to take care of this issue. In the recent Search Engine Marketing Expo held in San Jose, Google’s Matt Cutts and Bing’s Duane Forrester were included in the Search Police Panel. The fact that these two…

With the launch of Google Shopping for suppliers, Google is all set to try its hands on B2B market. In what seemed to be a quiet roll out, Google is trying to accommodate the unique facets of B2B selling in which supplier participation is limited on Google Shopping. Many of the policies listed in Google…