Category: blog
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Google Is Back With A Bang!
No, there isn’t any Panda/Penguin updates this time; rather Google has fulfilled an old promise! Do you remember Matt Cutts’ (head of Spam-Google) promise around two years back? He said that Google is after all those phony websites with exact match domains. Yes, this is the promise that has been fulfilled, and the websites with…
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Structured Data can Work Wonders for Your Website
Have you ever wondered how data is shared among the innumerable applications on the web? The answer is simple Resource Definition Framework, the foundation that helps in more structured data. According to the experts, Googlebot will also be focusing on identification of the structured data (semantic markup) on the websites without being limited to keywords…
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Do not fall a prey to over optimization and get penalized by Google
The advent of internet has triggered the importance of a well-represented website for every business, looking to market its business, services and information. It does not end here, as along with a website you also need it to rank high on the pages of various search engines in order to be readily viewed by its…
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Google AdWords Insight Report- Opening Avenues for Advertisers
Advertisers and marketers leveraging on the advantages of Google AdWords have a reason to rejoice. Google is planning to implement higher levels of transparency that will help auctioneers to make better decisions. For instance, features such as Auction insights keep advertisers briefed about the latest strategies by keeping them informed with what the competitors are…
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The added advantages of skimmed content
Search engine optimization or SEO has taken the Internet by the storm, an effective SEO strategy can work wonders for a business. Those working to improve the search engine ranking cannot deny the role of unique and good content. It is a common misconception among people that there is no use of focusing on quality…
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All about Semantic Keyword Generation and the help of advanced search options from Google
“Keyword “- that magical concoction for anyone involved in search engine optimization. An important aspect of any search engine process is the identification of such keywords that help to identify a potential audience for the website. However semantic search can be challenge as it requires relevant keywords rather than targeting keywords that will generate higher…
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Rich Snippets & Markups – Works like glue that glues a Surfer to a Web Page
Have you ever wondered how some websites are turning into currency printing machines despite of their poor home pages and why some ‘piece of work’ kind a websites ululating for clicks? If you ask a website savvy (web developer), he may come up with ideas of SEO or website rankings, but in real there are…