Category: Search engine optimization
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Empower Your Website With HTML5 & Schema For Better SEO Results
Every web marketers endeavors to achieve top ranking for their projects in the SERPs. For that purpose, they employ a wide range of techniques. But what if you do not get the results you expect even after doing all that it takes? Maybe you have not done it all! Many marketers fail to understand that…
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How SEO can be used for Reputation management?
For a long time, Online Reputation Management (ORM) and Search Engine Optimization were considered as two different methods of Digital Marketing. Even till date, not many know that these two terms are highly interconnected. While ORM is the strategy to fight misinformation about a businesses or someone important in the business, SEO is the very…
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What makes Influencer Marketing the new king of Content?
The fact that internet marketing is possibly the most convenient way to gain potential customers and build trust for a brand, needs no explanation! These days, almost all users consult online reviews, social media, blogs, etc. before purchasing any product or trusting any brand. This very reason makes “Influencer Marketing” the undisputed king of content…
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How Semantic Search Has Made ‘Searching’ Future-Ready?
Search giant, Google has made their ‘searching’ future ready by adapting to the user’s needs and expectations. Taking things to the next level, they have adopted semantic search, which has been doing great. How serious are you about Semantic Search ? Please share your views through comments!
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Time to Gear up Your Website for the Mobilegeddon (April 21, 2015) [Infographics]
Google’s announcement for April 21- We are going to adopt mobile-friendliness as a ranking signal for mobile searches (worldwide)! Mobile-friendly websites will obtain good ranking in mobile search results, but websites that are missing on these factors will notice a downfall in their mobile traffic percentage. How serious are you about Mobile Friendly Website? Please…
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Google is All Set to Crown Mobile Friendly Sites as a Ranking Signal!
From April 21 2015, Google will be using the responsiveness of websites as a ranking signal. This update will apply on mobile searches globally (for all languages). This update will improve the search engine results worldwide. Mobile users will find it easy to get relevant web pages that fit perfectly their devices’ screen. Developers can…
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Why VCO is The Next Big Thing in Internet Marketing?
In the recent times, Visual Content Optimization (VCO) has evolved as a powerful internet marketing technique. According to internet marketing experts, visuals will rule the year 2015. What is visual content optimization? Why is it so important? VCO is the SEO or internet marketing technique in which visuals, graphics and images are used to display…
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11 Things you should be doing right now to achieve the top ranks on Google search
Getting a ranking in Google search results is becoming difficult with every new algorithm update. Many SEO techniques are considered outdated now while some techniques are becoming the cause of penalization from search engine. Still, there are 11 tactics that can help you in achieving the top ranks in Google search – 1. Working on…
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How HTTPS Benefits Website’s Ranking In SERPs?
Recently, Google has discovered that use of HTTPS has great benefits for websites. Although it is not a ranking factor, but definitely yes, it is an approach to boost the ranking of site in Search Engine Result Pages. Looking into the benefits, recently a survey was conducted, which has found that twenty four percent of…
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Definite Strategy For Fighting Negative SEO!
Forged content, irrelevant links and unnatural things on your site can cause negative impact for your business in terms of traffic, sales, and turnover. Being a victim to such attacks can’t be avoidable, but staying protected is possible, if necessary steps are taken. When black hat techniques are used, a site definitely gets harmed. Attackers…